This Cookie Policy explains how Hugo&Borg uses cookies and similar technologies on hugoandborg.com.

1. What is a cookie?

A cookie is a small piece of data that a website asks your browser to store on your computer or mobile device. Cookies allow a website to “remember” your actions or preferences over time. Most browsers support cookies; you can decline certain types or delete them at any time.

2. Why do we use cookies?

We use cookies to understand how you interact with our content and to improve your website experience. For example, cookies allow us to remember your language preferences so you do not have to select them repeatedly. Cookies also support geolocation so we can present nearby office locations or delivery priorities. We may use behavioural learnings to serve targeted advertisements on third-party websites to remarket our products and services.

3. What types of cookies do we use?

First-party cookies

First-party cookies are cookies issued from the hugoandborg.com domain that are generally used to identify language and location preferences or render basic site functionality.

4. Session cookies

Session cookies are temporary cookies that are used to remember you during the course of your visit to the website, and they expire when you close the web browser.

5. Persistent cookies

Persistent cookies are used to remember your preferences within the website and remain on your desktop or mobile device even after you close your browser or restart your computer. These cookies help us analyse user behaviour to establish visit patterns, improve website functionality, and serve targeted advertising while measuring site and advertising effectiveness.

6. How are cookies used for advertising purposes?

Cookies and ad technology such as web beacons, pixels, and anonymous ad network tags help us serve relevant ads to you more effectively. They also help us collect aggregated audit data, research, and performance reporting. Pixels enable us to understand and improve the delivery of ads to you and know when certain ads have been shown to you. Ad-network servers may view, edit, or set their own cookies as if you had requested a web page from their site. Although we do not use cookies to create a profile of your browsing behaviour on third-party sites, we do use aggregate data from third parties to show you relevant, interest-based advertising. We do not provide any personal information we collect to advertisers. You may opt out of off-site and third-party informed advertising by adjusting your cookie settings. Opting out will not remove advertising from the pages you visit; instead, the ads you see will not be matched to your interests.

7. How are third-party cookies used?

For some of the functions within our websites we use third-party suppliers, for example when you visit a page with videos embedded from, or links to, YouTube. Such third-party content may contain third-party cookies. We encourage you to consult the privacy policies of these third-party vendors regarding their use of cookies.

8. How do I reject and delete cookies?

You may reject or block all or specific types of cookies through the cookie preferences on Hugo&Borg websites or by changing your browser settings. Please note that most browsers automatically accept cookies. Therefore, if you do not wish cookies to be used, you may need to actively delete or block the cookies. Website functionality may be affected if cookies are rejected. By using our website without deleting or rejecting some or all cookies, you agree that we can place those cookies that you have not deleted or rejected on your device.